Manchester based creative PR agency Bottled Imagination announces its recent account win; naturally refreshing soda and kombucha brand Hip Pop, following a competitive pitch.
Bottled Imagination will be collaborating with Hip Pop on creative PR campaigns, reactive PR and press office activity.
Founded in 2019 on a Cheshire farm, Hip Pop is leading the future of fizz. Its award-winning low-calorie drinks prove that better-for-you drinks don’t have to compromise on taste.
Katy Powell, PR Director & Co-founder of Bottled Imagination commented: “We are absolutely buzzing to be working with Hip Pop, the passion for the product was evident from the word go and we can’t wait to build the brand further through creative PR activity.”
Alena Linhartová, Head of Marketing at Hip Pop added “We have some ambitious goals as a company and we’re excited to have Bottled Imagination on board for the journey. We were really impressed by their approach and looking forward to getting started.”
About Hip Pop
Hip Pop, a multi-award-winning Great Taste Producer, offers a bold and naturally refreshing range of low-calorie sodas and kombuchas that redefine soft drinks. Crafted with real fruit, live cultures, and ingredients like CBD, apple cider vinegar, and fibre, these drinks are designed to be enjoyed for their great taste while working with our bodies not against them.
Available at Sainsbury’s, Waitrose, M&S, Ocado, and Co-op, Hip Pop proves that healthier choices are becoming more mainstream. Hip Pop has been recognised with multiple Great Taste Awards, shortlisted for the Grocer Gold Soft Drink of the Year and won Maker & Creator Entrepreneur of the Year (North West) at the Great British Entrepreneur Awards in 2024. As the UK’s fastest-growing carbonated soft drink brand* Hip Pop is shaking up the market—offering a delicious alternative to artificial, sugar-laden fizzy drinks.
**HIP POP GREW 255.2% VS YA, 52 W/E 28 DEC, 2024