APFusion, the leading technology platform powering the transformation of the automotive salvage market, today announced the successful close of its $6 million Series A funding round. This latest investment brings the company’s total funding to $13 million and will be used to further scale APFusion’s national network of salvage yards and enhance its AI-first marketplace, ShopEarl.com.
The round was led by I2BF Global Ventures, with participation from SNAK Venture Partners, Somersault Ventures, Left Lane Capital (doubling down on its seed investment), Verb Ventures, and a select group of strategic angel investors.
As used car part prices surge in the wake of ongoing import tariffs and global supply chain disruption, demand for affordable, high-quality alternatives has never been higher. APFusion is meeting this challenge head-on with a modern, connected platform that empowers salvage yards to digitize operations, expand customer reach, and compete more effectively.
“I founded APFusion to support salvage yards like my family’s, which has operated for nearly a century,” said Alex Smith, CEO and Founder. “This new capital enables us to supercharge growth and continue bringing modern technology to a historically underserved industry.”
ShopEarl.com – APFusion’s AI-powered marketplace – eliminates geographic and operational barriers by connecting salvage yards directly with retail and wholesale buyers. By providing real-time inventory visibility, intelligent search, and fast fulfillment, ShopEarl.com is redefining how auto parts are discovered and delivered in the U.S. The marketplace’s extensive clientele includes Nordstrom’s Automotive, B&R Auto Wrecking, and M&M Auto Parts.
Currently, ShopEarl uses AI to help customers find the most suitable products – a task that can be challenging as marketplaces continually expand their selections. Now, the company is preparing to launch Earl AI, its agentic automotive shopping assistant, to ensure customers always see the best available option when searching for auto parts. Earl AI will also help users explain product differences, and assist with booking appointments at local repair facilities. With these advancements, ShopEarl is poised to become the first fully AI-driven automotive marketplace, seamlessly integrating artificial intelligence into every step of the customer journey.
Since the January launch of ShopEarl.com, APFusion has maintained over 20% month-over-month growth, driving millions of dollars in sales across a fast-growing network of hundreds of salvage yards nationwide – from independent operators to large, multi-location recyclers.
As part of this raise, Mike Lousteau, General Partner at I2BF and former General Counsel to ServiceTitan and Shopmonkey, joins APFusion’s Board of Directors. He is joined by Adam Koopersmith of SNAK Venture Partners, joining as Board Observer.
“APFusion is delivering the kind of operational transformation this industry has long needed,” said Mike Lousteau of I2BF. “With real-time visibility, data intelligence, and national-scale liquidity, they are poised to become the digital infrastructure for the salvage economy.”
With this new capital, APFusion will continue to scale ShopEarl.com into the nation’s most efficient, intelligent destination for buying auto parts. By enabling seamless search, accurate pricing, and instant fulfillment, the company is redefining what salvage yard inventory accessibility looks like in the 21st century.