Visibility plays a key role in the success of a company. Even the most promising projects can go unnoticed if no one knows about them. Collaborating with the right PR agency helps startups attract investors, find clients and talented team members, and build a strong, trustworthy brand image. Below are 10 PR agencies that can play a decisive role in shaping a startup’s public image and strengthening its competitive position.
8Bit PR
Specializing in tech, blockchain, Web3, and cybersecurity, 8Bit PR is known for helping emerging companies gain fast visibility through targeted campaigns, media coverage, and influencer partnerships. It’s a go-to agency for startups seeking to stand out in the highly competitive tech ecosystem. 8Bit PR agency based in Budapest and they’ve worked across the EU, US, Middle East, and CIS, with a strong focus on fast growth and measurable media impact.
Ballou
Ballou PR is a European communications agency specializing in public relations for technology companies and venture capital firms. Founded in 2002, the agency has offices in London, Paris, Berlin, and Barcelona, and has supported over 800 tech companies with more than 1,000 PR campaigns across Europe. Their services include media relations, crisis communication, content creation, media training, and strategic counsel. Ballou PR has worked with notable clients such as Trivago, Waze, Cloudflare, and NIU Technologies.
Black Unicorn PR
Black Unicorn PR is a London-based agency that positions itself as an external PR department for startups and scaleups.Specializing in B2B tech sectors such as fintech, insurtech, cleantech, and deeptech, they offer services including media relations, thought leadership, speaking opportunities, and PR workshops. Their approach emphasizes close collaboration with clients, aiming to become an embedded part of the team rather than a traditional external agency. Black Unicorn PR has a track record of securing coverage in top-tier publications like TechCrunch, Sifted, and Tech.eu.
Bottled Imagination
Based in Manchester, Bottled Imagination is a creative digital PR and content marketing agency known for its innovative campaigns and data-driven strategies. Their services include digital PR, content marketing, and creative production, aiming to generate organic growth and high-quality media coverage for clients.
Distinctly
A UK-based digital marketing agency, Distinctly specializes in SEO, digital PR, and content strategy. Known for its data-driven PR campaigns, the agency helps startups gain high-authority media coverage and backlinks to boost search visibility. With clients like JVC and Wilkinson Sword, they blend PR with SEO for measurable growth. Distinctly also explores AI integration to enhance campaign efficiency and innovation in digital PR.
Luminous PR
Luminous PR is a UK-based tech PR agency specializing in high-profile media coverage for B2B and B2C technology clients targeting the UK market. With offices in London and Norwich, they have been delivering strategic communication services for over a decade, supporting startups, scaleups, and established brands across Europe and globally. Their services include media strategy, content creation, social media management, and press and media relations. The team comprises expert communicators and ex-journalists who focus on ensuring PR budgets are used effectively to create impactful results.
Makers PR
Based in Dubai, Makers PR is an award-winning independent communications agency focused on innovative tech startups and scaleups. Makers PR has earned recognition such as the Gold Stevie Award for Most Innovative PR Agency in MENA. Their services include storytelling, thought leadership, crisis management, and investor relations — with a keen understanding of the needs of growth-stage companies in dynamic markets.
Mindset Consulting
Mindset Consulting is an award-winning international PR agency headquartered in Barcelona, specializing in strategic communications for tech startups and venture capital funds. The agency has executed over 600 successful projects across the U.S., Europe, Latin America, and the Middle East. Their services encompass media relations, executive positioning, investment PR, and crisis management, with clients frequently featured in top-tier outlets like Forbes, TechCrunch, and The Wall Street Journal. Recognized as PR Agency of the Year by the 2024 Global Agency Awards, Mindset Consulting continues to drive impactful narratives for innovators worldwide.
MVPR
MVPR is a next-generation PR agency based in London and San Francisco, specializing in AI, fintech, and Web3 sectors.They combine senior PR consultants with proprietary software, journalist insights, and AI-enabled workflows to deliver efficient and transparent PR services. MVPR offers flexible pricing models, including monthly retainers and success-based fees, catering to startups and scaleups seeking measurable results.
Salient PR
Based in Austin, Texas, Salient PR is a specialized B2B tech PR agency with a mission to amplify the voices of companies shaping the future through technology. They work with startups and VC-backed innovators across sectors such as AI, SaaS, cybersecurity, crypto, IoT, gaming, and sustainability. Their services include media relations, thought leadership, narrative development, and content strategy — with a focus on precision, clarity, and long-term partnerships. Salient PR has worked with startups backed by top investors like Sequoia, a16z, Y Combinator, and Founders Fund.
Snöball Communications (Snul.co)
Snöball Communications is a narrative design studio specializing in PR and communications for startups and venture capital firms. With a focus on media relations and performance marketing, they orchestrate comprehensive communication projects across the US, UK, and EU markets. Their services include crisis communication, rebranding, and product launches in new markets. The agency is led by experienced professionals with backgrounds in PR, community building, and the VC and startup industry.
Strategic media presence is a growth accelerator for startups. The right PR agency not only helps a brand become visible but also builds long-term trust and credibility. In a highly competitive environment, working with a PR firm aligned with your business goals can open new doors — from securing investment to breaking into new markets.