Nebuly, an AI analytics startup headquartered in Turin, Italy, and New York, US, has raised $21 million in Series A funding to help enterprises measure the financial return on their AI investments. The round was led by Planven, with participation from Exor Ventures, Tenacity Capital, TGVG Capital and Fastweb+Vodafone through Founders Factory, alongside returning investors and angel investors.
CDP Venture Capital also supported the round through its Artificial Intelligence Fund and Digital Transition Fund, the latter backed by Italy’s National Recovery and Resilience Plan (PNRR) and the European Union’s NextGenerationEU programme.
Founded in 2022 by Francesco Signorato (CEO), Diego Fiori (CTO) and Julien Roux (CRO), Nebuly develops software that helps businesses understand how employees and customers use AI agents and what measurable value those systems create. Its customers include Oura, Iveco Group, Fastweb+Vodafone, CNH and Zeiss, with the company reporting multiple six-figure enterprise contracts across telecommunications, automotive, manufacturing, healthcare and technology.
Measuring the Business Value of Enterprise AI
As companies introduce AI agents into customer service, internal operations and employee workflows, measuring their financial impact has become increasingly complex. Large organisations often use several AI providers alongside internally developed tools, making it difficult to assess performance and costs across the business.
Nebuly addresses this problem by connecting to the AI agents an organisation already uses and analysing the tasks they perform. Its platform brings data from internal employee tools and customer-facing assistants into a single view, allowing management teams to evaluate AI adoption against business outcomes rather than usage statistics alone.
For employee-facing AI, the software measures time saved, additional work capacity and tasks that employees can complete with AI assistance. It also identifies which teams use AI most effectively, whether agents are handling valuable work or routine activities, and where additional employee training could improve results.
For customer-facing assistants, Nebuly tracks revenue influenced by AI interactions and identifies potential customer churn and upselling opportunities. The platform makes the assumptions behind its calculations visible and adjustable, allowing finance and leadership teams to examine how the estimated returns are calculated.
The software integrates with custom-built agents and assistants based on Claude, ChatGPT and Microsoft Copilot. Its AI models can also operate on-premises or within a customer’s private cloud, allowing companies to analyse agent activity without sending enterprise data to external model APIs.
“Every enterprise is about to face the same question from its board: what is AI actually worth to us? Nebuly exists to answer it,” said Francesco Signorato, Co-founder and CEO of Nebuly.
$21M Series A to Support Expansion in the US and Europe
Nebuly will use the new investment to expand its go-to-market operations across the United States and Europe while continuing to develop its AI analytics platform. The company plans to strengthen its commercial presence as demand grows among enterprises seeking to evaluate the financial impact of their AI deployments.
Nebuly reports multiple six-figure contracts with large organisations, including Iveco Group, which has worked with the company since its early stages. Its customer base spans industries where AI agents are increasingly used for internal knowledge management, customer interactions and operational workflows.
“We’ve worked with Nebuly since its early days and have seen first-hand how both the company and the AI landscape have evolved,” said Fabio Ricciato, Head of Digital, Data, AI & Architectures at Iveco Group.
The Series A was led by Planven, a venture capital firm investing in enterprise technology companies. Giovanni Canetta Roeder, Managing Partner at Planven, highlighted Nebuly’s ability to connect AI agent activity with measurable business outcomes across different enterprise systems.
With the new funding, Nebuly plans to expand its commercial teams in New York, London and other European markets while improving the platform’s ability to measure productivity gains and financial returns from AI agents. The company is focusing on large enterprises that need to assess AI investments across multiple departments, tools and providers.
