geoSurge, a UK-based AI company helping brands improve how they are represented across generative AI platforms, has raised an oversubscribed $12 million Seed round to expand its research, engineering capabilities, and AI infrastructure.
The round was led by AlbionVC, with participation from Play Ventures, Octopus Ventures, Celero Ventures, Boost Capital, Passion Capital, Tuesday Capital, and angel investors from Google DeepMind, Microsoft AI, and Signal AI.
Building AI Visibility Beyond Search
Founded just over a year ago, geoSurge helps organizations understand and improve how brands appear in AI systems such as ChatGPT, Gemini, and Claude. Rather than focusing only on citation tracking, the company developed Corpus Engineering™, a proprietary approach designed to influence how AI models learn, understand, and represent brands over time.
The platform combines visibility monitoring with AI representation analysis and already serves customers across four continents in industries including financial services, education, and hospitality.
Supporting Global Expansion
Since emerging from stealth in 2025, geoSurge has doubled its workforce, with AI and data science specialists making up the majority of the team. The new funding will support global hiring, increased compute capacity, and further development of the company's AI visibility platform as enterprise demand continues to grow.