Trupeer has announced a $3 million seed funding round to transform how product content is created and shared. The round was led by RTP Global, with participation from Salesforce Ventures and a consortium of over 20 global CIOs, CTOs, and founders. The mission is clear: in a world where software is built faster than ever, communication around it must evolve beyond outdated tools like meetings, emails, and tickets.
Trupeer aims to make communication rich, personalized, and intelligent — by turning it into video.
The idea behind Trupeer was born from years of firsthand experience dealing with communication bottlenecks — coordinating meeting times, sifting through scattered notes, or depending on external content agencies just to explain internal processes. Meanwhile, AI was transforming content creation in the consumer world, producing high-quality media from simple prompts. But the business world lacked an efficient, reliable solution for turning software workflows into professional videos — without requiring editing expertise.
A first version of the product was built by a two-person team working from a café. That version quickly gained traction, climbing to the #1 spot on Product Hunt and resonating with thousands of users. The response confirmed a real need in the market.
Today, Trupeer powers over 10,000 teams globally, serving everyone from startups to Fortune 500 enterprises. Teams in learning and development, customer success, sales, product, and IT are using the platform to streamline communication and unlock productivity.
The technology behind Trupeer enables effortless creation of polished business videos. By simply recording a screen, the platform uses context-aware AI to instantly personalize content and generate ready-to-ship output. Simultaneously, a step-by-step how-to guide is created, enhancing clarity and accessibility.